• Aventus Polo

    Regular price £21.99
    Regular price £21.99 Sale price £21.99
    • Breathable cotton blend keeps you cool all day long
    • Smart, versatile style for fishing or social wear
    • Durable fabric built to last through wash after wash

    Aventus Polo

    Regular price £21.99
    Regular price £21.99 Sale price £21.99
      Our Aventus Black Polo retains the classic back polo shirt design, with a nod to Guru’s premium Aventus range. – where comfort meets clean, technical style. Created from a premium cotton/polyester blend fabric, this polo shirt delivers breathable softness and durability whilst maintaining a clean, classic look. Designed for long sessions on the water or casual wear, it features subtle Aventus branding on the front chest and on the back below the collar. This polo shirt can be worn anywhere, whether you’re at a BBQ with friends or fishing a match down the pond, this polo has you covered. Available in black, with a regular fit and sizes running from XS to 4XL there is an Aventus Polo to fit everyone. *The materials used to construct this t-shirt are: 60% cotton, 40% polyester.
    • Lightweight cotton/poly blend
    • Subtle Aventus branding
    • Ideal for fishing or casual outdoor wear
    • Classic polo fit with breathable construction
    • Sizes S-4XL
  • Guru Polo

    Regular price £21.99
    Regular price £21.99 Sale price £21.99
    • Stay fresh all day with breathable, moisture-control fabric
    • Smart, versatile style for fishing or casual wear
    • Signature orange details add a bold, standout finish

    Guru Polo

    Regular price £21.99
    Regular price £21.99 Sale price £21.99
      Our Guru Navy Polo is where comfort meets clean, technical style. Created from premium fabric, this polo not only looks smart but delivers breathable softness with the added durability and moisture control. Designed for long sessions on the water or understated casual wear, it features a sleek Guru logo in vibrant orange on the front and a subtle embroidered GURU on the back just below the collar. A touch of orange fabric detailing around the collar adds a bold, eye-catching finish that sets it apart without going over the top. This polo has a regular fit and available in navy only. Sizes run from XS to 4XL ensuring there’s a polo shirt to fit everyone. *The materials used to construct this t-shirt are: 60% cotton, 40% polyester.
    • Comfort and performance
    • Clean, modern look
    • Embroidered ‘GURU’ logo on back
    • Subtle branding
    • Orange accents around the collar
    • Ideal for fishing or casual outdoor wear
    • Classic polo fit with breathable construction
  • Glitch Tee Navy

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    • Stay fresh and cool with breathable, durable fabric
    • Glitched back logo delivers a bold, modern edge
    • Built to last wash after wash without losing shape

    Glitch Tee Navy

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      Engineered for comfort, style, and performance, the Glitch Tee is built to keep you cool on and off the water. Created using premium fabric, this t-shirt delivers soft, breathable comfort with added durability which will withstand wash after wash. The design features a clean, minimal Guru logo on the front, paired with a striking glitched Guru logo on the back – a modern twist that stands out. Whether you're out and about town or down the pond fishing, this tee combines performance with a sharp, fishing-inspired look. This tee has a regular fit and available in two colours, navy and red. We have listened to feedback and our t-shirts now come in sizes XS to 4XL ensuring there’s a Glitch Tee for everyone. *The materials used to construct this t-shirt are: 60% cotton, 40% polyester.
    • Breathable cotton/polyester blend
    • Supreme comfort and durability
    • Bold logo on back
    • Minimal front profile with small logo
    • Perfect for both fishing and everyday wear
    • Two colours available
    • Comes in XS to 4XL
  • Magnify Tee Black

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    • Fish longer in comfort with breathable, moisture-wicking fabric
    • Versatile design for the bank, BBQs and everyday wear
    • Bold back logo ensures you stand out on and off the water

    Magnify Tee Black

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      Stay cool, comfortable and sharp out on the water with our Magnify Tee. Designed for anglers who demand both style and functionality, this tee blends 60% soft cotton for all-day comfort with 40% durable polyester for moisture-wicking performance and long-lasting wear. Featuring a small logo on the front left chest and a bold, oversized version across the back, it delivers a clean, classic look from the front and makes a statement from behind. Whether you're by the pond on an early morning sunrise or at a BBQ with friends and family, this versatile tee has you covered. This tee has a regular fit and available in two colours, black and grey. We have listened to feedback and our t-shirts now come in sizes XS to 4XL ensuring there’s a Magnify Tee for everyone. *The materials used to construct this t-shirt are: 60% cotton, 40% polyester.
    • Breathable cotton/polyester blend
    • Supreme comfort and durability
    • Large logo on back
    • Minimal front profile with small logo
    • Perfect for both fishing and everyday wear
    • Two colours available
    • Comes in XS to 4XL
  • Glitch Tee Red

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    • Stay cool and comfortable with breathable premium fabric
    • Modern glitched logo design for a bold, standout look
    • Durable build keeps shape and colour wash after wash

    Glitch Tee Red

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      Engineered for comfort, style, and performance, the Glitch Tee is built to keep you cool on and off the water. Created using premium fabric, this t-shirt delivers soft, breathable comfort with added durability which will withstand wash after wash. The design features a clean, minimal Guru logo on the front, paired with a striking glitched Guru logo on the back – a modern twist that stands out. Whether you're out and about town or down the pond fishing, this tee combines performance with a sharp, fishing-inspired look. This tee has a regular fit and available in two colours, navy and red. We have listened to feedback and our t-shirts now come in sizes XS to 4XL ensuring there’s a Glitch Tee for everyone. *The materials used to construct this t-shirt are: 60% cotton, 40% polyester.
    • Breathable cotton/polyester blend
    • Supreme comfort and durability
    • Bold logo on back
    • Minimal front profile with small logo
    • Perfect for both fishing and everyday wear
    • Two colours available
    • Comes in XS to 4XL
  • Magnify Tee Grey

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    • Stay cool and dry with breathable, moisture-wicking fabric
    • Built for all-day comfort on and off the bank
    • Stand out with bold back logo and versatile style

    Magnify Tee Grey

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      Stay cool, comfortable and sharp out on the water with our Magnify Tee. Designed for anglers who demand both style and functionality, this tee blends 60% soft cotton for all-day comfort with 40% durable polyester for moisture-wicking performance and long-lasting wear. Featuring a small logo on the front left chest and a bold, oversized version across the back, it delivers a clean, classic look from the front and makes a statement from behind. Whether you're by the pond on an early morning sunrise or at a BBQ with friends and family, this versatile tee has you covered. This tee has a regular fit and available in two colours, black and grey. We have listened to feedback and our t-shirts now come in sizes XS to 4XL ensuring there’s a Magnify Tee for everyone. *The materials used to construct this t-shirt are: 60% cotton, 40% polyester.
    • Breathable cotton/polyester blend
    • Supreme comfort and durability
    • Large logo on back
    • Minimal front profile with small logo
    • Perfect for both fishing and everyday wear
    • Two colours available
    • Comes in XS to 4XL
  • Guru Hexagon Sun Core Tee

    Regular price £24.99
    Regular price £24.99 Sale price £24.99
    • Block 98% of UV rays with certified UPF 50 protection
    • Stay cool all day in ultralight, breathable fabric
    • Cover more skin confidently with long-sleeve design

    Guru Hexagon Sun Core Tee

    Regular price £24.99
    Regular price £24.99 Sale price £24.99
      The Guru Sun Core Shirt provides the ultimate protection and comfort on those sunny days by the lake. Crafted with an extremely lightweight material, this shirt is designed to keep you cool and comfortable, no matter how high the temperature rises.  The Sun Core Shirt’s innovative fabric offers certificated UPF 50 protection, effectively blocking 98% of the sun’s harmful rays. This significantly reduces your risk of sunburn and long-term skin damage, offering better protection than most sunscreens. With long sleeves designed to cover and protect large areas of your skin, you can enjoy your fishing with peace of mind knowing you’re well-protected. Unlike sunscreen, which can wear off or wash away, the Sun Core Shirt provides consistent and reliable protection throughout the day. This makes it the natural choice for those who spend extended periods on the bank. Available in three fantastic designs, the Sun Core Shirt combines stylish looks with high performance, ensuring you still look the business while safeguarding your skin.
    • The Aventus Sun Core Shirt plays on the popular Aventus logo. Predominantly, greys, blacks and blues, with small Aventus logos covering the full shirt. A full-sized Aventus logo emblazoned on the front and a classic Guru logo on the back.
    • The Guru Sun Core Shirt is an understated Guru Grey version with subtle logos on the front and back.
    • The Hexagon Sun Core Shirt comes in a gradient of light blue and greys. Multi-coloured hexagons break up the mainly plain pattern on the front and back of the shirt, with a Guru logo located on the sleeves.

    All Sun Core Shirts come in a wide range of sizes, from small to XXXL. 

    • Extremely lightweight material
    • Ultimate protection and comfort
    • Certificated UPF 50 protection
    • Long sleeves
    • Increased protection compared to sunscreen
    • Three stylish designs
    • Wide range of sizes
  • Guru Aventus Sun Core Tee

    Regular price £24.99
    Regular price £24.99 Sale price £24.99
    • Stay cool all day with ultralight, breathable fabric
    • Block 98% of UV rays with certified UPF 50 protection
    • Cover more skin confidently with long-sleeve sun defense

    Guru Aventus Sun Core Tee

    Regular price £24.99
    Regular price £24.99 Sale price £24.99
      The Guru Sun Core Shirt provides the ultimate protection and comfort on those sunny days by the lake. Crafted with an extremely lightweight material, this shirt is designed to keep you cool and comfortable, no matter how high the temperature rises.  The Sun Core Shirt’s innovative fabric offers certificated UPF 50 protection, effectively blocking 98% of the sun’s harmful rays. This significantly reduces your risk of sunburn and long-term skin damage, offering better protection than most sunscreens. With long sleeves designed to cover and protect large areas of your skin, you can enjoy your fishing with peace of mind knowing you’re well-protected. Unlike sunscreen, which can wear off or wash away, the Sun Core Shirt provides consistent and reliable protection throughout the day. This makes it the natural choice for those who spend extended periods on the bank. Available in three fantastic designs, the Sun Core Shirt combines stylish looks with high performance, ensuring you still look the business while safeguarding your skin.
    • The Aventus Sun Core Shirt plays on the popular Aventus logo. Predominantly, greys, blacks and blues, with small Aventus logos covering the full shirt. A full-sized Aventus logo emblazoned on the front and a classic Guru logo on the back.
    • The Guru Sun Core Shirt is an understated Guru Grey version with subtle logos on the front and back.
    • The Hexagon Sun Core Shirt comes in a gradient of light blue and greys. Multi-coloured hexagons break up the mainly plain pattern on the front and back of the shirt, with a Guru logo located on the sleeves.

    All Sun Core Shirts come in a wide range of sizes, from small to XXXL. 

    • Extremely lightweight material
    • Ultimate protection and comfort
    • Certificated UPF 50 protection
    • Long sleeves
    • Increased protection compared to sunscreen
    • Three stylish designs
    • Wide range of sizes
  • Waves Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    • Experience velvety softness for all-day comfort
    • Maintain shape and colour with wash-resistant durability
    • Showcase style with intricate Guru waves logo design

    Waves Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      This stylish T-shirt is very comfortable to wear, whether you are on the bank fishing or out socialising with friends. Crafted from premium materials, this tee boasts a soft, velvety texture that is gentle to the touch and a dream to wear. This tee not only looks great, but it's also built to last and will withstand frequent washes without losing its shape, colour, or texture, making it a reliable and stylish addition to your t-shirt collection. Perfect for use in the summer months or as part of a layering system on colder days. Available in grey, there is an intricate print on the back consisting of a Guru logo surrounded by waves and a small Guru logo between the shoulders. This tee adds a touch of sophistication to your bankside attire.  The Waves Tee is available in sizes ranging from small to XXXL, ensuring a comfortable and flattering fit for everyone, the perfect combination of comfort, style, and durability.
    • Soft, velvety texture 
    • Will withstand frequent washes
    • Large Guru 'Waves' logo on back
    • Available in grey only
    • Small to XXXL
  • Guru Sun Core Tee

    Regular price £24.99
    Regular price £24.99 Sale price £24.99
    • Block 98% of UV rays with certified UPF 50 sun protection
    • Stay cool all day in ultralight, breathable long-sleeve fabric
    • Choose style and safety with unique sun-protective designs

    Guru Sun Core Tee

    Regular price £24.99
    Regular price £24.99 Sale price £24.99
      The Guru Sun Core Shirt provides the ultimate protection and comfort on those sunny days by the lake. Crafted with an extremely lightweight material, this shirt is designed to keep you cool and comfortable, no matter how high the temperature rises.  The Sun Core Shirt’s innovative fabric offers certificated UPF 50 protection, effectively blocking 98% of the sun’s harmful rays. This significantly reduces your risk of sunburn and long-term skin damage, offering better protection than most sunscreens. With long sleeves designed to cover and protect large areas of your skin, you can enjoy your fishing with peace of mind knowing you’re well-protected. Unlike sunscreen, which can wear off or wash away, the Sun Core Shirt provides consistent and reliable protection throughout the day. This makes it the natural choice for those who spend extended periods on the bank. Available in three fantastic designs, the Sun Core Shirt combines stylish looks with high performance, ensuring you still look the business while safeguarding your skin.
    • The Aventus Sun Core Shirt plays on the popular Aventus logo. Predominantly, greys, blacks and blues, with small Aventus logos covering the full shirt. A full-sized Aventus logo emblazoned on the front and a classic Guru logo on the back.
    • The Guru Sun Core Shirt is an understated Guru Grey version with subtle logos on the front and back.
    • The Hexagon Sun Core Shirt comes in a gradient of light blue and greys. Multi-coloured hexagons break up the mainly plain pattern on the front and back of the shirt, with a Guru logo located on the sleeves.

    All Sun Core Shirts come in a wide range of sizes, from small to XXXL. 

     

    • Extremely lightweight material
    • Ultimate protection and comfort
    • Certificated UPF 50 protection
    • Long sleeves
    • Increased protection compared to sunscreen
    • Three stylish designs
    • Wide range of sizes
  • Gradient Connect Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    • Feel velvety softness and stay cool all summer long
    • Keeps shape and colour intact wash after wash
    • Show off subtle style with orange Guru front print

    Gradient Connect Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      The Connect Tee is a classic addition to Guru’s summer catalogue. Crafted from premium materials, this tee boasts a soft, velvety texture that is gentle to the touch and a dream to wear. The Connect Tee is perfect for summer, designed to keep you cool and comfortable even in the hottest weather. Its classic, understated design is simple yet stylish, making it extremely versatile; you can wear this t-shirt anywhere! This tee not only looks great, but it's also built to last and will withstand frequent washes without losing its shape, colour, or texture, making it a reliable and stylish addition to your t-shirt collection. Featuring a subtle Guru design on the front and a small Guru logo between the shoulders, this tee adds a touch of sophistication to your bankside attire. Available in two classic colours, black and white. The Connect Tee is available in sizes ranging from small to XXXL, ensuring a comfortable and flattering fit for everyone, the perfect combination of comfort, style, and durability.
    • Soft, velvety texture 
    • Will withstand frequent washes
    • Orange Guru print on the front
    • Available in two colours
    • Small to XXXL
  • Sunset Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    • Enjoy velvety softness for all-day comfort
    • Maintain perfect shape and texture wash after wash
    • Showcase standout sunset logo for distinctive style

    Sunset Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      The Guru Sunset Tee is one of the newest additions to the Guru clothing stable. Crafted with a unique ‘peach skin’ finish, this t-shirt boasts a soft and velvety texture, making it incredibly comfortable to wear. Whether you're heading down to the river or just lounging around at home this tee is perfect for use in the summer months or as part of a layering system on colder days. Available in navy, this tee features an orange Guru logo on the back, portrayed as a setting sun, hence the name Sunset Tee. There is also a small Guru logo on the front too; this tee both stylish and distinctive.  Made with high-quality materials, this t-shirt is durable and long-lasting. It can withstand frequent washing and retain its soft texture and shape. With sizes ranging from small to XXXL, there is a Sunset Tee for everyone.
    • Soft, velvety texture 
    • Will withstand frequent washes
    • Large Guru 'Sunset' logo on back
    • Available in navy only
    • Small to XXXL
  • Semi Logo Tee White

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    • Stay cool in sun with heat-reflecting white fabric
    • Showcase your look with sculpted fit and Guru branding
    • Layer effortlessly over base layers for year-round versatility

    Semi Logo Tee White

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      The Semi Logo White T-shirt comes in a white colour and sculpted fitting. Featuring smart Guru branding completes the Guru White T-Shirt. Perfect for the warmer months thanks to the heat-retracting white colour or wearing above our Thermal Shirt in the colder months.  Available in a wide size range; Small, Medium, Large, XL, XXL and XXXL.
    • White T-shirt
    • Sculpted fit
    • Guru branding on back
    • Perfect for the warmer months
  • Semi Logo Tee Red

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    • Stand out in bold red that demands attention
    • Achieve a sleek, sculpted fit for confidence
    • Showcase premium style with smart Guru branding

    Semi Logo Tee Red

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      The Semi Logo Red T-shirt comes in a bold red colour and sculpted fitting. Featuring smart Guru branding completes the Guru Red T-Shirt. Perfect for the warmer months and wearing above our Thermal Shirt in the colder months.  Available in a wide size range; Small, Medium, Large, XL, XXL and XXXL.
    • Bold red T Shirt
    • Sculpted fit
    • Guru branding on back
    • Perfect for the warmer months
  • Mainline Match Tee

    Regular price £21.99
    Regular price £21.99 Sale price £21.99
    • Stay cool and comfortable in breathable 100% cotton
    • Showcase your passion with bold Mainline Match graphic
    • Transition seamlessly from summer to winter layering

    Mainline Match Tee

    Regular price £21.99
    Regular price £21.99 Sale price £21.99
      Whether you're heading down to the lake or just lounging at home this Mainline Match tee is perfect for use in the summer months or as part of a layering system on colder days. Featuring a large Mainline Match print on the front, the tee comes in light blue and is made from 100% cotton giving the t-shirt an exceptionally soft and light feel. A script Mainline logo features on the front with a large Mainline Match graphic on the back. Whether you're gearing up for your next session or wearing with jeans when you’re out and about, this tee is made to be versatile and suitable for any occasions. Available in light blue with sizes ranging from small to XXXL.
    • 100% cotton
    • Breathable
    • Mainline Match logo
  • Intersect Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    The Guru Intersect Navy T-Shirt is a smart, stylish navy blue T-Shirt that features orange Guru branding on the front and Guru logo on the back. Perfect for the warmer months and wearing above our Thermal Shirt in the colder months.  Available in a wide size range; Small, Medium, Large, XL, XXL ...

    Intersect Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      The Guru Intersect Navy T-Shirt is a smart, stylish navy blue T-Shirt that features orange Guru branding on the front and Guru logo on the back. Perfect for the warmer months and wearing above our Thermal Shirt in the colder months.  Available in a wide size range; Small, Medium, Large, XL, XXL and XXXL.
    • Smart, stylish navy blue T-Shirt
    • Guru branding on the front
    • Guru logo on the back
    • Perfect for the warmer months