• Guru Amplify Sunglasses

    Regular price £34.99
    Regular price £34.99 Sale price £34.99
    • Cut surface glare with polarized lenses for precise fish spotting
    • Amplify contrast and depth perception to reveal underwater structures
    • Shield eyes all day with UV protection and lightweight frames

    Guru Amplify Sunglasses

    Regular price £34.99
    Regular price £34.99 Sale price £34.99
      See beneath the surface with precision-engineered clarity with our Amplify sunglasses. The polarised lenses will help cut through the surface glare giving you that competitive edge on match days. The rose copper tinted lens amplifies contrast and sharpens depth perception, revealing underwater features, fish movement and bottom contours that would otherwise remain invisible.  Every cast becomes more strategic when you can see what lies beneath the surface. Engineered specifically for fishing, the Amplify sunglasses deliver across all light conditions. Whether you're battling the bright midday sun or navigating subtle reflections on those early morning starts, these lenses adapt to give you the visual clarity you need. The smoke grey frame combines lightweight durability with a stylish design, ensuring comfort during longer sessions. Complete UV protection shields your eyes from harmful rays, so you can focus entirely on what matters - catching more fish!
    • Polarised lenses
    • Cut through the surface glare
    • Improves contrast and sharpens depth perception
    • Deliver across all light conditions
    • Smoke grey frame
    • Lightweight, stylish and durable
    • UV protection
  • Guru Low Light Sunglasses

    Regular price £34.99
    Regular price £34.99 Sale price £34.99
    • See sharper contrast in low light with yellow-filter lenses
    • Reduce eye strain during dawn-to-dusk fishing sessions
    • Safeguard your eyes with full UV protection

    Guru Low Light Sunglasses

    Regular price £34.99
    Regular price £34.99 Sale price £34.99
      Our Low Light sunglasses are engineered specifically for when light levels are at their lowest, transforming your dawn and dusk fishing and those heavy dark days by the lake.  The yellow lenses work like magic in marginal light, filtering out disruptive blue wavelengths that make it difficult to see. This targeted filtration dramatically enhances contrast and depth perception, even when the natural light is fading. Early morning mist or late afternoon shadows become opportunities rather than a time to pack up. The advanced yellow tint doesn't just reduce eye strain - it actively improves your vision. Built for extended wear during those longer sessions, the lightweight construction ensures comfort from first light to the last cast.  Complete UV protection safeguards your eyes while you focus entirely on the water, giving you the confidence to fish longer and more effectively in conditions others may avoid.
    • Perfect for when light levels are at their lowest
    • Filters out disruptive blue light
    • Enhance contrast and depth perception
    • Reduces eye strain
    • Lightweight construction
    • UV protection
  • Guru Mug

    Regular price £6.99
    Regular price £6.99 Sale price £6.99
    • Enjoy every brew with a bold, premium Guru design
    • Hook-shaped handle gives you a secure, comfortable grip
    • Gift-ready packaging makes it perfect for any Guru fan

    Guru Mug

    Regular price £6.99
    Regular price £6.99 Sale price £6.99
      The Guru ceramic mug elevates brew time with its striking design. Its matt black exterior and vibrant orange interior showcase the brand’s aesthetic, while the hook-shaped handle adds unique functionality.  Packaged in a recycled cardboard gift box and featuring a bold Guru logo, this mug is no ordinary brew time accessory. Capacity: 360ml.  Dimensions: 98 x 92mm diameter.
    • Matt black exterior
    • Vibrant orange interior
    • Hook-shaped handle
    • Packaged in cardboard gift box
    • Capacity: 360ml
  • Guru Water Bottle 1 Litre

    Regular price £9.99
    Regular price £9.99 Sale price £9.99
    • Stay hydrated longer with a leakproof 1-litre design
    • Safe, BPA-free Tritan™ build for clean, fresh taste
    • Built tough for the bank, gym, and every adventure

    Guru Water Bottle 1 Litre

    Regular price £9.99
    Regular price £9.99 Sale price £9.99
      Stay hydrated while you’re on the bank with this premium Guru Water Bottle. Constructed from lightweight yet durable Tritan™ food grade material, this 1-litre bottle combines rugged functionality with thoughtful design. Tritan™ is synonymous with producing premium, high-end water bottles with unique properties that ensure the bottle won't warp or discolour over time, handles extreme temperatures well and with zero plastic taste or odour transfer. The impact-resistant construction of this Guru-branded water bottle ensures it can not only handle the demands of life on the bank but also any outdoor use, while remaining completely BPA-free for your safety. BPA (Bisphenol A) is a harmful industrial chemical used in the construction of many polycarbonate plastics, including water bottles. BPA-free means that this product is made without this chemical.  Staying properly hydrated is crucial for all anglers, especially during long matches exposed to the elements. Dehydration can impair your concentration, reduce physical stamina and even affect your decision-making. Whether you're battling the summer heat or braving cold conditions, maintaining adequate fluid intake helps regulate body temperature and keeps you performing at your best. You’ll never have to worry about leaks thanks to the bottle's secure sealing system. The generous 1-litre capacity means fewer refills, while clear 100ml increment markings make it easy to track your hydration or measure water for bait preparation with precision. The water bottle features a removable strainer that holds back ice cubes and chunky ingredients like lemon or ginger while you drink. This makes it perfect for anyone who prefers infusing their water with natural flavours or keeping their drinks ice-cold. Maintenance is effortless; simply pop it in the dishwasher after use. The ergonomic design features the Guru logo and fits comfortably in your hand, Fusion Carryall or side pockets. Whether you're pleasure fishing or fishing a match, this water bottle is perfect for keeping you hydrated and like many other products of ours, also lends itself to any outdoor or physical activity. So, whether you’re by the river, out in the hills exploring or down the gym keeping in shape, this versatile water bottle delivers reliable performance whatever you’re doing. Built for durability and designed for convenience, it's the perfect hydration solution that you can count on every time. *The materials used to construct this water bottle are: Bottle: 100% Tritan™ BPA Free Copolyester  Lid and insert: 100% Food Grade PP (polypropylene)
    • Durable, lightweight & impact-resistant
    • Constructed from food grade materials
    • BPA-free, safe hydration without harmful chemicals
    • Leakproof, secure lid
    • 1-litre capacity 
    • 100ml increments
    • Dishwasher safe, easy to clean
    • Ergonomic & stylish design
    • Guru branded logo
    • Built for anglers and outdoor use
  • Guru Wellies

    Regular price £59.99
    Regular price £59.99 Sale price £59.99
    Footwear has always been an area of angling we’ve wanted to produce a quality product for, especially for use in the cooler months or typical wet weather us anglers attract and we’re very excited to have finalised the latest Guru Wellies. These are produced from the very highest quality EVA maki...

    Guru Wellies

    Regular price £59.99
    Regular price £59.99 Sale price £59.99
      Footwear has always been an area of angling we’ve wanted to produce a quality product for, especially for use in the cooler months or typical wet weather us anglers attract and we’re very excited to have finalised the latest Guru Wellies. These are produced from the very highest quality EVA making them lightweight and flexible for comfort, with incredible durability and excellent thermal properties. The boots feature an anti-slip sole with deep tread for superior grip, ideal for staying safe on wet and slippery banks and platforms. Comfort and warmth are enhanced with inherent shock absorption and cushioning for all-day comfort in cold temperatures. They come complete with lightweight 100% polyester insulated removable liners for easy cleaning and drying. With an oversized opening, you can get them on and off with ease, whilst catering for those anglers with larger calves. The boots have an eye-catching design, with classic Tackle Guru finishing touches. Manufactured in Europe, they are available in UK sizes 7-13 and EU sizes 41-47.
    • High quality EVA construction
    • Lightweight and comfortable
    • Oversized opening
    • Deep tread, anti-slip sole
    • Superb shock absorption
  • Lanyard

    Regular price £5.25
    Regular price £5.25 Sale price £5.25
    • Secure your sunglasses tightly to prevent losses on the water
    • Keep small essentials like torches handy at all times
    • Access licenses and permits instantly with attached plastic pouch

    Lanyard

    Regular price £5.25
    Regular price £5.25 Sale price £5.25
      The Guru Lanyard is designed to keep glasses/sunglasses firmly in place on your head and reduces the chance of them falling in whilst fishing. It is also ideal for carrying a small LED torch, or any smaller items that you want to keep close to hand.  With a suitable plastic pouch attached via a keyring loop, the Guru Lanyard even makes it easy to keep your licences and permits to hand.
  • Neck Warmer

    Regular price £12.99
    Regular price £12.99 Sale price £12.99
    Designed to keep those biting winds at bay the Guru Neck Warmer helps you stay warm and comfortable during those cold days on the bank. The soft outer shell provides protection from harsh winds but remains comfortable against your skin, while the fleece lining offers insulation to trap heat and p...

    Neck Warmer

    Regular price £12.99
    Regular price £12.99 Sale price £12.99
      Designed to keep those biting winds at bay the Guru Neck Warmer helps you stay warm and comfortable during those cold days on the bank. The soft outer shell provides protection from harsh winds but remains comfortable against your skin, while the fleece lining offers insulation to trap heat and protect you from dropping temperatures. With an ergonomic shape at the front, this neck warmer contours perfectly to cover your neckline by tucking into your jacket or coat, eliminating gaps where cold air might sneak in. The integrated drawcord allows you to customise the fit, ensuring it stays securely in place whether you're setting up or casting out. With a sleek black design and orange Guru logo, this neck warmer could be worn anywhere. Whether you're spending hours by the lake, out walking the dog or braving a cold commute, this is an essential piece of kit that will deliver reliable warmth when you need it most.
    • Fleece lined
    • Soft outer shell
    • Drawcord to adjust fit
    • Ergonomically shaped to cover neckline
    • Perfect for any outdoor activity
    • Sleek black with orange Guru logo
  • Pro Brace Elbow Support

    Regular price £12.99
    Regular price £12.99 Sale price £12.99
    • Cushion your elbow with soft, comfortable padded support
    • Relieve strain using lightweight, breathable stretchy fabric
    • Customize your fit with three available size options

    Pro Brace Elbow Support

    Regular price £12.99
    Regular price £12.99 Sale price £12.99
      The Elbow Support is designed to protect your elbow from strain when pole fishing. The soft comfortable padding acts as a cushion to your elbow, making it a lot more comfortable to hold your pole, particularly effective when pole fishing at longer lengths.  The fabric we’ve used on the is breathable, lightweight and stretchy, making it much comfier to use in warmer conditions.  The Elbow Support is available in three sizes, Small, Medium and Large to cover the majority of arm and elbow sizes.
    • Soft comfortable padding
    • Cushioning for to your elbow
    • Breathable, lightweight and stretchy
    • Available in three sizes