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Guru 1/4 Zip Fleece Grey
Regular price £34.99Regular priceUnit price per£34.99Sale price £34.99This fleece jacket has a ¼ length zipped neck opening and is designed to be worn as an extra layer on those really cold, wet days, or as an outer layer when weather is more seasonable. It is made from a 240GSM warm brushed fleece with subtle Guru branding, which can be worn during any outdoor use...Guru 1/4 Zip Fleece Grey
Regular price £34.99Regular priceUnit price per£34.99Sale price £34.99- This fleece jacket has a ¼ length zipped neck opening and is designed to be worn as an extra layer on those really cold, wet days, or as an outer layer when weather is more seasonable. It is made from a 240GSM warm brushed fleece with subtle Guru branding, which can be worn during any outdoor use, not just when you’re fishing.
Built with a regular fit to accommodate most body shapes, the ¼ length zip neck and collar will keep your neck covered and drafts out. There is a pocket on each side which can be used for storage or keeping your hands warm.
We have listened to your feedback and these fleeces are available from X-Small, all the way through to 4XL.
Available in black and grey with Guru orange accents.
- ¼ length zipped neck
- 240GSM warm brushed fleece
- Subtle Guru branding
- Available from X-Small to 4XL
- Two colours
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Guru Low Light Sunglasses
Regular price £34.99Regular priceUnit price per£34.99Sale price £34.99Guru Low Light Sunglasses
Regular price £34.99Regular priceUnit price per£34.99Sale price £34.99- Our Low Light sunglasses are engineered specifically for when light levels are at their lowest, transforming your dawn and dusk fishing and those heavy dark days by the lake.
The yellow lenses work like magic in marginal light, filtering out disruptive blue wavelengths that make it difficult to see. This targeted filtration dramatically enhances contrast and depth perception, even when the natural light is fading. Early morning mist or late afternoon shadows become opportunities rather than a time to pack up.
The advanced yellow tint doesn't just reduce eye strain - it actively improves your vision. Built for extended wear during those longer sessions, the lightweight construction ensures comfort from first light to the last cast.
Complete UV protection safeguards your eyes while you focus entirely on the water, giving you the confidence to fish longer and more effectively in conditions others may avoid.
- Perfect for when light levels are at their lowest
- Filters out disruptive blue light
- Enhance contrast and depth perception
- Reduces eye strain
- Lightweight construction
- UV protection
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Joggers
Regular price £49.99Regular priceUnit price per£49.99Sale price £49.99- The Guru Black Joggers as the name suggests come in a classic black colour and feature the trademark orange Guru logo. They also boast flashes of this vivid orange on the zips of the trousers too.
The joggers have been manufactured from one-sided brushed fleece. Unlike traditional fleece, this has been specifically designed to offer low moisture absorption. This not only ensures that, should things heat up on the bank, you won’t have to worry about sweat but it also ensures that you won’t be stood soaking for hours, should you get caught out in a short and sharp storm.
This fleece is also warm enough to be worn for year-round fishing, either as an underlayer for your heavy-duty winder waders or on their own in the autumn and spring.
The Guru Black Joggers come in an extensive size range to cover all anglers needs. We have listened to feedback from customers and these Joggers are now available from XS right through to 4XL. Guaranteeing a comfortable and flattering fit for every body shape.
- Created from one-sided brushed fleece
- Low moisture absorption
- Stylish and warm
- Warm enough to be worn all year round
- Extensive size range - XS to 4XL
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Guru Hybrid Gilet
Regular price £54.99Regular priceUnit price per£54.99Sale price £54.99- The Guru Hybrid Gilet delivers exceptional core warmth without compromising mobility. Designed as the ideal layering piece, it provides insulation that complements your hoodie or sweatshirt, ensuring you don’t overheat when active. The gilet's construction allows you to move freely, maintaining an optimal body temperature without the bulk or restriction of traditional jackets.
This Hybrid Gilet is extremely versatile. Utilising advanced hollow fibre technology, the gilet delivers exceptional performance. Whether you're roaming around a riverbank, feeder fishing or sat shipping your pole all day, this jacket adapts seamlessly to your movements and weather conditions. Perfect for those cool spring mornings when it’s not quite cold enough for a jacket.
The gilet has a fleec-lined, detachable hood which can be removed when wearing a hoodie underneath. The puffer-style mid-section uses hollow fibre technology to generate optimal core warmth without added weight or bulk.
Some thoughtful design elements further enhance the gilet’s adaptability. The windproof body protects against harsh elements, while an extended back prevents drafts and ensures the gilet stays in place when casting and netting fish. The snug-fitting, detachable fleece-lined hood and high-zip neck offer additional protection when required.
Practical features include a phone pocket on the chest and two zipped, fleece-lined pockets on the sides, all providing secure storage and warmth for cold hands. Whilst the high-quality zips underpin the gilet's quality and performance.
Available in Black and sizes XS to 4XL.
*The materials used to construct this product are:
100% polyester.
- Perfect as part of a layering system
- Hollow fibre technology
- Allows unrestricted movement
- Core warmth through puffer-style mid-section
- Extended back prevents drafts
- Detachable fleece-lined hood
- Fleece-lined pockets
- Available in XS to 4XL
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Patch Crewneck Grey
Regular price £34.99Regular priceUnit price per£34.99Sale price £34.99The Guru Patch Crewneck is perfect for wearing underneath a jacket or waterproof which invariably come with a hood attached. It’s heavy enough to be worn on its own when the weather drops colder or underneath your bib and brace to reduce the chances of overheating on those hectic match days. It’...Patch Crewneck Grey
Regular price £34.99Regular priceUnit price per£34.99Sale price £34.99- The Guru Patch Crewneck is perfect for wearing underneath a jacket or waterproof which invariably come with a hood attached. It’s heavy enough to be worn on its own when the weather drops colder or underneath your bib and brace to reduce the chances of overheating on those hectic match days.
It’s created using brushed French terry fabric, which provides exceptional comfort and warmth without sacrificing breathability. They feature subtle understated Guru branding that easily transitions from match day to every day; ideal for wearing with jeans, joggers or combats.
Available in grey and navy, in sizes XS to 4XL, ensuring there’s a Patch Crewneck for everyone.
- Ideal for layering up
- Brushed fleece interior
- Warm and comfortable fit
- Subtle Guru branding
- Can be worn anywhere
- Comprehensive range of sizes
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Guru 1/4 Zip Fleece Black
Regular price £34.99Regular priceUnit price per£34.99Sale price £34.99This fleece jacket has a ¼ length zipped neck opening and is designed to be worn as an extra layer on those really cold, wet days, or as an outer layer when weather is more seasonable. It is made from a 240GSM warm brushed fleece with subtle Guru branding, which can be worn during any outdoor use...Guru 1/4 Zip Fleece Black
Regular price £34.99Regular priceUnit price per£34.99Sale price £34.99- This fleece jacket has a ¼ length zipped neck opening and is designed to be worn as an extra layer on those really cold, wet days, or as an outer layer when weather is more seasonable. It is made from a 240GSM warm brushed fleece with subtle Guru branding, which can be worn during any outdoor use, not just when you’re fishing.
Built with a regular fit to accommodate most body shapes, the ¼ length zip neck and collar will keep your neck covered and drafts out. There is a pocket on each side which can be used for storage or keeping your hands warm.
We have listened to your feedback and these fleeces are available from X-Small, all the way through to 4XL.
Available in black and grey with Guru orange accents.
- ¼ length zipped neck
- 240GSM warm brushed fleece
- Subtle Guru branding
- Available from X-Small to 4XL
- Two colours
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Patch Crewneck Navy
Regular price £34.99Regular priceUnit price per£34.99Sale price £34.99The Guru Patch Crewneck is perfect for wearing underneath a jacket or waterproof which invariably come with a hood attached. It’s heavy enough to be worn on its own when the weather drops colder or underneath your bib and brace to reduce the chances of overheating on those hectic match days. It’...Patch Crewneck Navy
Regular price £34.99Regular priceUnit price per£34.99Sale price £34.99- The Guru Patch Crewneck is perfect for wearing underneath a jacket or waterproof which invariably come with a hood attached. It’s heavy enough to be worn on its own when the weather drops colder or underneath your bib and brace to reduce the chances of overheating on those hectic match days.
It’s created using brushed French terry fabric, which provides exceptional comfort and warmth without sacrificing breathability. They feature subtle understated Guru branding that easily transitions from match day to every day; ideal for wearing with jeans, joggers or combats.
Available in grey and navy, in sizes XS to 4XL, ensuring there’s a Patch Crewneck for everyone.
- Ideal for layering up
- Brushed fleece interior
- Warm and comfortable fit
- Subtle Guru branding
- Can be worn anywhere
- Comprehensive range of sizes
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Patch Hoodie
Regular price £39.99Regular priceUnit price per£39.99Sale price £39.99- Embrace the elements with the Guru Patch Hoodie, thoughtfully engineered for those crisp, bankside days. This versatile hoodie strikes the perfect balance of warmth, breathability, and movement, making it your ideal companion for dawn sessions or colder days.
Premium heavyweight fabric delivers exceptional warmth without feeling bulky, while adjustable hood drawcords let you fine-tune your protection against biting winds. Tucked discreetly within the kangaroo pocket, a dedicated phone compartment keeps your phone and essentials secure while you focus on your fishing.
The hoodie's moisture-wicking material ensures lasting comfort during extended sessions, while the elasticated cuffs and hem create a snug seal to retain warmth. This careful attention to detail results in a garment that transitions seamlessly from bankside to everyday wear.
As the name suggests, the black and orange Guru Logo Patch makes a bold statement on the chest, adding a distinctive touch to this signature Guru hoodie.
From chilly mornings by the pond or simply preparing tackle at home, the Patch Hoodie delivers the perfect blend of style and functionality that every angler needs.
Available in black only and comes in sizes, small to XXL.
*The materials used to construct the hoodies are:
60% cotton, 40% polyester.
- Thick, insulated fabric for warmth in cooler conditions
- Adjustable inside draw cords for a snug fit
- Hidden phone pocket for secure storage
- Soft, moisture-wicking material
- Ultimate comfort and flexibility
- Signature Guru colours
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Lightweight Hoodie Grey
Regular price £34.99Regular priceUnit price per£34.99Sale price £34.99- Designed specifically for fishing and outdoor enthusiasts, this hoodie combines lightweight warmth with breathable comfort, making it perfect for long days on the bank or casual outdoor activities.
The inside draw cords in the hood allow for an adjustable fit, keeping you shielded from the wind or sun while ensuring maximum comfort. A hidden phone pocket inside the front pouch offers a secure spot for your phone or small essentials, so you can focus on fishing without worrying about your personal items. The pocket design keeps your device safe and easily accessible, perfect for quick photos or calls on the go.
Crafted from moisture-wicking, stretchy fabric, this hoodie moves with you, whether you're casting, reeling in, or walking to your swim. The elasticated cuffs and hem ensure a snug fit, while the sleek design makes it suitable for both fishing trips and casual wear.
Whether you’re on the lake, river or prepping at home, the Guru lightweight hoodie combines style, functionality and practicality for every angler.
Available in black and grey, in sizes small to XXXL.
*The materials used to construct the hoodies are:
60% cotton, 40% polyester.
- Lightweight, breathable fabric
- Adjustable inside drawcords for a custom fit
- Hidden phone pocket for secure storage
- Soft, stretchy, moisture-wicking material
- Unrestricted movement
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Clearance
Guru Fleece Gilet
Regular price £24.99Regular price WasUnit price per£34.99Sale price Now£24.99- This fleece gilet is designed to keep your body warm, whether it is worn over the top of a lighter garment during the summer, or as an underlayer during the colder months. It is made from warm brushed fleece with an anti-pilling finish, to keep it looking great even after constant use.
It features a full length zip as well as a collar to keep your neck snug. There is a pocket on each side which can be used for storage or keeping your hands warm, as well as a zipped breast pocket for storing valuables.
Available in black with Guru orange accents. Sizes from small to XXXL.
- Warm brushed fleece
- Anti-pilling finish
- Full length zip
- Two side pockets
- Zipped breast pocket for storing valuables
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Guru Hybrid Jacket
Regular price £69.99Regular priceUnit price per£69.99Sale price £69.99- The Guru Hybrid Jacket combines the attributes of a polar fleece and a puffer jacket. This innovative design has been engineered to meet the demands of those anglers who refuse to compromise between warmth, comfort and mobility.
This Hybrid Jacket is extremely versatile. By blending lightweight fleece properties with advanced hollow fibre technology, the jacket delivers exceptional performance. Whether you're roaming around a riverbank, feeder fishing or sat shipping your pole all day, this jacket adapts seamlessly to your movements and weather conditions.
The jacket's construction is broken down into two distinctive areas. Fleece arms and detachable hood provide incredible flexibility and comfort, allowing unrestricted movement. Meanwhile, the puffer-style mid-section uses hollow fibre technology to generate optimal core warmth without added weight or bulk.
Some thoughtful design elements further enhance the jacket's adaptability. The windproof mid-section protects against harsh elements, while an extended back prevents drafts and ensures the jacket stays in place when casting and netting fish. The snug-fitting, detachable fleece-lined hood and high-zip neck offer additional protection from cold conditions.
Practical features include a phone pocket on the chest and two zipped, fleece-lined pockets on the sides, all providing secure storage and warmth for cold hands. Whilst the high-quality zips underpin the jacket's quality and performance.
Available in Charcoal and sizes XS to 4XL.
*The materials used to construct this product are:
100% polyester.
- Blends fleece hollow fibre technology
- Allows unrestricted movement
- Core warmth through puffer-style mid-section
- Extended back prevents drafts
- Detachable fleece-lined hood
- Fleece-lined pockets
- Available in XS to 4XL
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Lightweight Hoodie Black
Regular price £34.99Regular priceUnit price per£34.99Sale price £34.99- Designed specifically for fishing and outdoor enthusiasts, this hoodie combines lightweight warmth with breathable comfort, making it perfect for long days on the bank or casual outdoor activities.
The inside draw cords in the hood allow for an adjustable fit, keeping you shielded from the wind or sun while ensuring maximum comfort. A hidden phone pocket inside the front pouch offers a secure spot for your phone or small essentials, so you can focus on fishing without worrying about your personal items. The pocket design keeps your device safe and easily accessible, perfect for quick photos or calls on the go.
Crafted from moisture-wicking, stretchy fabric, this hoodie moves with you, whether you're casting, reeling in, or walking to your swim. The elasticated cuffs and hem ensure a snug fit, while the sleek design makes it suitable for both fishing trips and casual wear.
Whether you’re on the lake, river or prepping at home, the Guru lightweight hoodie combines style, functionality and practicality for every angler.
Available in black and grey, in sizes small to XXXL.
*The materials used to construct the hoodies are:
60% cotton, 40% polyester.
- Lightweight, breathable fabric
- Adjustable inside drawcords for a custom fit
- Hidden phone pocket for secure storage
- Soft, stretchy, moisture-wicking material
- Unrestricted movement
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Hoodie Navy
Regular price £39.99Regular priceUnit price per£39.99Sale price £39.99A thick, warm hooded garment, with an embroided Guru logo on the front and a large Guru logo graphic on the back. Orange toggle/pullers on the hood for tightening. Elasticated seams on the cuffs and hem. Also features a navy ‘Knowledge Is Power’ embroided on one sleeve. Single large front open ...Hoodie Navy
Regular price £39.99Regular priceUnit price per£39.99Sale price £39.99- A thick, warm hooded garment, with an embroided Guru logo on the front and a large Guru logo graphic on the back.
Orange toggle/pullers on the hood for tightening. Elasticated seams on the cuffs and hem. Also features a navy ‘Knowledge Is Power’ embroided on one sleeve.
Single large front open pocket, with two internal small pockets within this.
- A thick, warm hooded garment
- Large Guru logo on the back
- Elasticated seams on the cuffs and hem
- Single large front open pocket
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Hoodie Red/Black
Regular price £39.99Regular priceUnit price per£39.99Sale price £39.99A thick, warm hooded garment, with a black Guru logo on the front and a large Guru logo graphic on the back. Black and red toggle/pullers on the hood for tightening. Elasticated seams on the cuffs and hem. Also features a black ‘Knowledge Is Power’ embroided on one sleeve. Single large front op...Hoodie Red/Black
Regular price £39.99Regular priceUnit price per£39.99Sale price £39.99- A thick, warm hooded garment, with a black Guru logo on the front and a large Guru logo graphic on the back.
Black and red toggle/pullers on the hood for tightening. Elasticated seams on the cuffs and hem. Also features a black ‘Knowledge Is Power’ embroided on one sleeve.
Single large front open pocket, with two internal small pockets within this.
- A thick, warm hooded garment
- Large Guru logo on the back
- Elasticated seams on the cuffs and hem
- Single large front open pocket
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Match Kombats
Regular price £49.99Regular priceUnit price per£49.99Sale price £49.99- These combat-style trousers have been designed so that they are a perfect fit for the match angler. Our own design team re-modelled this classic military design and opted for a 150gsm ripstop fabric, which is not only lightweight and extremely durable, but also dries very quickly should you get caught out in rain, or even fall in the lake!
They are the perfect choice during the warmer months of the year, as this material also wicks moisture away from your skin and they are impregnated with mosquito repellent. They are secured via a button and a zip fly, plus have buckles on either side so that they can be adjusted for the perfect fit – there are also belt loops should you wish to wear one.
You won’t be lacking for pockets either as there are nine in total, with two on each side – one zipped and the other open – plus a large touch-close fastener on the side of each leg and at the rear, plus pockets within pockets to help you store everything so that you can easily find it but it won’t accidentally fall out.
They are available in Black and in sizes from Small to XXXL.
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Circles Hoodie
Regular price £39.99Regular priceUnit price per£39.99Sale price £39.99- Stay warm and comfortable with the Guru Circles Hoodie. Designed for cooler conditions, this hoodie provides the perfect combination of warmth, breathability and flexibility, making it ideal for long days on the bank, whether you're fishing in early mornings or colder seasons.
The thicker fabric offers cosy warmth without the bulk, while the inside draw cords in the hood allows you to adjust the fit for extra protection against the wind or chill. The Circles hoodie also features a hidden phone pocket inside the front pouch, keeping your phone and small essentials safe and secure while you're focused on your angling. The discreet pocket design ensures easy access when needed but won’t get in the way of your activities.
Made with soft, moisture-wicking material, the Circles Hoodie keeps you dry and comfortable, even during extended trips. Elasticated cuffs and hem help lock in warmth and provide a snug fit, while the versatile design ensures it can be worn both on the water and as casual wear.
As the name suggests, on the back of the hoodie, there is a graphic created from circular Guru logos in black and orange, creating a unique and eye-catching design. The same circles effect is utilised on the front with ‘Guru’ emblazoned across the chest.
Whether you’re by the lake, river or prepping at home, the Circles Hoodie combines style, functionality, and practicality for every angler.
Available in Grey only and comes in sizes, small to XXXL.
*The materials used to construct the hoodies are:
60% cotton, 40% polyester.
- Thick, insulated fabric for warmth in cooler conditions
- Adjustable inside draw cords for a snug fit
- Hidden phone pocket for secure storage
- Soft, moisture-wicking material
- Ultimate comfort and flexibility
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