The Guru Sun Core Shirt provides the ultimate protection and comfort on those sunny days by the lake. Crafted with an extremely lightweight material, this shirt is designed to keep you cool and comfortable, no matter how high the temperature rises.  The Sun Core Shirt’s innovative fabric offers certificated UPF 50 protection, effectively blocking 98% of the sun’s harmful rays. This significantly reduces your risk of sunburn and long-term skin damage, offering better protection than most sunscreens. With long sleeves designed to cover and protect large areas of your skin, you can enjoy your fishing with peace of mind knowing you’re well-protected. Unlike sunscreen, which can wear off or wash away, the Sun Core Shirt provides consistent and reliable protection throughout the day. This makes it the natural choice for those who spend extended periods on the bank. Available in three fantastic designs, the Sun Core Shirt combines stylish looks with high performance, ensuring you still look the business while safeguarding your skin.
• The Aventus Sun Core Shirt plays on the popular Aventus logo. Predominantly, greys, blacks and blues, with small Aventus logos covering the full shirt. A full-sized Aventus logo emblazoned on the front and a classic Guru logo on the back.
• The Guru Sun Core Shirt is an understated Guru Grey version with subtle logos on the front and back.
• The Hexagon Sun Core Shirt comes in a gradient of light blue and greys. Multi-coloured hexagons break up the mainly plain pattern on the front and back of the shirt, with a Guru logo located on the sleeves.

All Sun Core Shirts come in a wide range of sizes, from small to XXXL. 

• Extremely lightweight material
• Ultimate protection and comfort
• Certificated UPF 50 protection
• Long sleeves
• Increased protection compared to sunscreen
• Three stylish designs
• Wide range of sizes

The Aventus Charcoal T-shirt comes in a stylish charcoal colour and sculpted fitting. Featuring smart orange Aventus branding that is perfect for the warmer months and wearing above our Thermal Shirt in the colder months.  Available in a wide size range; Small, Medium, Large, XL, XXL and XXXL.
• Stylish charcoal colour
• Sculpted fit
• Aventus branding on back
• Perfect for the warmer months

The Semi Logo Red T-shirt comes in a bold red colour and sculpted fitting. Featuring smart Guru branding completes the Guru Red T-Shirt. Perfect for the warmer months and wearing above our Thermal Shirt in the colder months.  Available in a wide size range; Small, Medium, Large, XL, XXL and XXXL.
• Bold red T Shirt
• Sculpted fit
• Guru branding on back
• Perfect for the warmer months

Functional and stylish the Mainline Match Cap ticks all the boxes. Crafted from a navy blue material with a velvety feel. There is an adjustable buckle on the back which can be slotted inside the cap to hide the strap away. The classic Mainline Match logo is printed on the front and Mainline Match written down the side of the cap. Suitable for all year-round action or day-to-day casual wear. One size fits all.
• Adjustable buckle
• Functional and stylish

These shorts are comfortable yet stylish, boasting the classic Guru orange and black colours with a large Guru logo on the left leg. Incorporating a drawstring waist and zipped side pockets. They come in a wide range of sizes to cover different anglers needs; Small right through to XXXL.
• Guru black and orange
• Zipped pockets

The Connect Tee is a classic addition to Guru’s summer catalogue. Crafted from premium materials, this tee boasts a soft, velvety texture that is gentle to the touch and a dream to wear. The Connect Tee is perfect for summer, designed to keep you cool and comfortable even in the hottest weather. Its classic, understated design is simple yet stylish, making it extremely versatile; you can wear this t-shirt anywhere! This tee not only looks great, but it's also built to last and will withstand frequent washes without losing its shape, colour, or texture, making it a reliable and stylish addition to your t-shirt collection. Featuring a subtle Guru design on the front and a small Guru logo between the shoulders, this tee adds a touch of sophistication to your bankside attire. Available in two classic colours, black and white. The Connect Tee is available in sizes ranging from small to XXXL, ensuring a comfortable and flattering fit for everyone, the perfect combination of comfort, style, and durability.
• Soft, velvety texture 
• Will withstand frequent washes
• Orange Guru print on the front
• Available in two colours
• Small to XXXL

Whether you're heading down to the lake or just lounging at home this Mainline Match tee is perfect for use in the summer months or as part of a layering system on colder days. Featuring a large Mainline Match print on the front, the tee comes in light blue and is made from 100% cotton giving the t-shirt an exceptionally soft and light feel. A script Mainline logo features on the front with a large Mainline Match graphic on the back. Whether you're gearing up for your next session or wearing with jeans when you’re out and about, this tee is made to be versatile and suitable for any occasions. Available in light blue with sizes ranging from small to XXXL.
• 100% cotton
• Breathable
• Mainline Match logo

A thick, warm hooded garment, with an embroided Guru logo on the front and a large Guru logo graphic on the back. Orange toggle/pullers on the hood for tightening. Elasticated seams on the cuffs and hem. Also features a navy ‘Knowledge Is Power’ embroided on one sleeve. Single large front open pocket, with two internal small pockets within this.
• A thick, warm hooded garment
• Large Guru logo on the back
• Elasticated seams on the cuffs and hem
• Single large front open pocket

This Guru hoodie is the perfect choice for the summer months or for wearing during the day in winter. Alternatively, when you need an extra layer in the evenings/mornings/cooler days, but a standard hoodie is far too warm to be comfortable. Emblazoned with a large Guru logo on the back this hoodie makes a statement as well as being extremely comfortable. It's made from a mixture of cotton/polyester/spandex which allows it to be fairly snug fitting and tailored to the shape of a typical upper body, whilst at the same time allowing complete freedom of movement, which is essential when casting, etc. The cuffs and neck are loose-fitting, to allow plenty of air flow, and the hood can be adjusted via a drawcord. It is available in classic Guru black with orange accents and only in sizes medium and large. Grab yourself one now while stocks last! *The materials used to construct this product are: 58% cotton, 38% polyester, 5% spandex, 270GSM.

These combat-style trousers have been designed so that they are a perfect fit for the match angler. Our own design team re-modelled this classic military design and opted for a 150gsm ripstop fabric, which is not only lightweight and extremely durable, but also dries very quickly should you get caught out in rain, or even fall in the lake! They are the perfect choice during the warmer months of the year, as this material also wicks moisture away from your skin and they are impregnated with mosquito repellent. They are secured via a button and a zip fly, plus have buckles on either side so that they can be adjusted for the perfect fit – there are also belt loops should you wish to wear one.  You won’t be lacking for pockets either as there are nine in total, with two on each side – one zipped and the other open – plus a large touch-close fastener on the side of each leg and at the rear, plus pockets within pockets to help you store everything so that you can easily find it but it won’t accidentally fall out.  They are available in Black and in sizes from Small to XXXL.

The Elbow Support is designed to protect your elbow from strain when pole fishing. The soft comfortable padding acts as a cushion to your elbow, making it a lot more comfortable to hold your pole, particularly effective when pole fishing at longer lengths.  The fabric we’ve used on the is breathable, lightweight and stretchy, making it much comfier to use in warmer conditions.  The Elbow Support is available in three sizes, Small, Medium and Large to cover the majority of arm and elbow sizes.
• Soft comfortable padding
• Cushioning for to your elbow
• Breathable, lightweight and stretchy
• Available in three sizes

The Guru Hybrid Gilet delivers exceptional core warmth without compromising mobility. Designed as the ideal layering piece, it provides insulation that complements your hoodie or sweatshirt, ensuring you don’t overheat when active. The gilet's construction allows you to move freely, maintaining an optimal body temperature without the bulk or restriction of traditional jackets. This Hybrid Gilet is extremely versatile. Utilising advanced hollow fibre technology, the gilet delivers exceptional performance. Whether you're roaming around a riverbank, feeder fishing or sat shipping your pole all day, this jacket adapts seamlessly to your movements and weather conditions. Perfect for those cool spring mornings when it’s not quite cold enough for a jacket.  The gilet has a fleec-lined, detachable hood which can be removed when wearing a hoodie underneath. The puffer-style mid-section uses hollow fibre technology to generate optimal core warmth without added weight or bulk. Some thoughtful design elements further enhance the gilet’s adaptability. The windproof body protects against harsh elements, while an extended back prevents drafts and ensures the gilet stays in place when casting and netting fish. The snug-fitting, detachable fleece-lined hood and high-zip neck offer additional protection when required. Practical features include a phone pocket on the chest and two zipped, fleece-lined pockets on the sides, all providing secure storage and warmth for cold hands. Whilst the high-quality zips underpin the gilet's quality and performance. Available in Black and sizes XS to 4XL. *The materials used to construct this product are: 100% polyester.
• Perfect as part of a layering system
• Hollow fibre technology
• Allows unrestricted movement
• Core warmth through puffer-style mid-section
• Extended back prevents drafts
• Detachable fleece-lined hood
• Fleece-lined pockets
• Available in XS to 4XL

The Guru Thermal LS Shirt provides the ultimate thermal protection in the colder months. The Thermal LS is made from a stretchable and comfortable material that provides the perfect base layer, allowing you to regulate your body temperature venue on the coldest of days.  To get the complete thermal base layer set up we recommend using the Guru Thermal Leggings with the Thermal Shirt. This creates the perfect full body base layer that keeps you warm and comfortable on the bank.  Black top, with a stand-out orange trim on the neck, under arms and shoulders. Featuring thumbhole sleeves for added warmth.  Available in a wide size range; Small, Medium, Large, XL, XXL and XXXL.
• Moisture-wicking
• Elasticated waistband
• Elasticated cuffs
• Ribbed cuffs
• All-over stretch fit

Designed specifically for fishing and outdoor enthusiasts, this hoodie combines lightweight warmth with breathable comfort, making it perfect for long days on the bank or casual outdoor activities. The inside draw cords in the hood allow for an adjustable fit, keeping you shielded from the wind or sun while ensuring maximum comfort. A hidden phone pocket inside the front pouch offers a secure spot for your phone or small essentials, so you can focus on fishing without worrying about your personal items. The pocket design keeps your device safe and easily accessible, perfect for quick photos or calls on the go. Crafted from moisture-wicking, stretchy fabric, this hoodie moves with you, whether you're casting, reeling in, or walking to your swim. The elasticated cuffs and hem ensure a snug fit, while the sleek design makes it suitable for both fishing trips and casual wear. Whether you’re on the lake, river or prepping at home, the Guru lightweight hoodie combines style, functionality and practicality for every angler. Available in black and grey, in sizes small to XXXL. *The materials used to construct the hoodies are: 60% cotton, 40% polyester.
• Lightweight, breathable fabric
• Adjustable inside drawcords for a custom fit
• Hidden phone pocket for secure storage
• Soft, stretchy, moisture-wicking material
• Unrestricted movement

The Semi Logo White T-shirt comes in a white colour and sculpted fitting. Featuring smart Guru branding completes the Guru White T-Shirt. Perfect for the warmer months thanks to the heat-retracting white colour or wearing above our Thermal Shirt in the colder months.  Available in a wide size range; Small, Medium, Large, XL, XXL and XXXL.
• White T-shirt
• Sculpted fit
• Guru branding on back
• Perfect for the warmer months

Stay cool, comfortable and sharp out on the water with our Magnify Tee. Designed for anglers who demand both style and functionality, this tee blends 60% soft cotton for all-day comfort with 40% durable polyester for moisture-wicking performance and long-lasting wear. Featuring a small logo on the front left chest and a bold, oversized version across the back, it delivers a clean, classic look from the front and makes a statement from behind. Whether you're by the pond on an early morning sunrise or at a BBQ with friends and family, this versatile tee has you covered. This tee has a regular fit and available in two colours, black and grey. We have listened to feedback and our t-shirts now come in sizes XS to 4XL ensuring there’s a Magnify Tee for everyone. *The materials used to construct this t-shirt are: 60% cotton, 40% polyester.
• Breathable cotton/polyester blend
• Supreme comfort and durability
• Large logo on back
• Minimal front profile with small logo
• Perfect for both fishing and everyday wear
• Two colours available
• Comes in XS to 4XL