• Mainline Carp Cap

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
    Available colours
    Functional and stylish the Mainline Carp Cap ticks all the boxes. Crafted from an olive green, soft-suede material giving it a velvety feel. There is an adjustable buckle on the back which can be slotted inside the cap to hide the strap away. The classic Mainline logo is printed on the front and Mainline Baits written down the side of the cap. Suitable for all year-round action or day-to-day casual wear. One size fits all.
    • Soft suede feel
    • Adjustable buckle
    • Mainline logo on front

    Mainline Carp Cap

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
      Functional and stylish the Mainline Carp Cap ticks all the boxes. Crafted from an olive green, soft-suede material giving it a velvety feel. There is an adjustable buckle on the back which can be slotted inside the cap to hide the strap away. The classic Mainline logo is printed on the front and Mainline Baits written down the side of the cap. Suitable for all year-round action or day-to-day casual wear. One size fits all.
    • Soft suede feel
    • Adjustable buckle
    • Mainline logo on front
  • Mainline Carp Hoodie

    Regular price £39.99
    Regular price £39.99 Sale price £39.99
    Available colours
    Everybody loves a fishing hoodie and this classic olive-green Mainline Baits version not only looks great but is also warm and comfy due to its soft fleece lining.  The fleecy jersey material feels very cosy against your skin. The hood has a snug, crossover fit, to help keep out the cold and keep your neck warm which can be adjusted via two drawcord loops at the front; designed so that they are easy to adjust but won’t dangle down when you’re photographing a fish. The large ‘kangaroo pouch’ pocket on the front features the classic Mainline logo and is great for keeping your hands warm and storing items such as your phone, receiver or car keys Comes in olive green, in sizes from small to XXXL.
    • Classic hoodie
    • Warm and functional
    • Fleece jersey material
    • Front pocket
    • Mainline Baits logo

    Mainline Carp Hoodie

    Regular price £39.99
    Regular price £39.99 Sale price £39.99
      Everybody loves a fishing hoodie and this classic olive-green Mainline Baits version not only looks great but is also warm and comfy due to its soft fleece lining.  The fleecy jersey material feels very cosy against your skin. The hood has a snug, crossover fit, to help keep out the cold and keep your neck warm which can be adjusted via two drawcord loops at the front; designed so that they are easy to adjust but won’t dangle down when you’re photographing a fish. The large ‘kangaroo pouch’ pocket on the front features the classic Mainline logo and is great for keeping your hands warm and storing items such as your phone, receiver or car keys Comes in olive green, in sizes from small to XXXL.
    • Classic hoodie
    • Warm and functional
    • Fleece jersey material
    • Front pocket
    • Mainline Baits logo
  • Mainline Carp Tee

    Regular price £21.99
    Regular price £21.99 Sale price £21.99
    Available colours
    Whether you're heading down to the lake or just lounging at home this Mainline Baits tee is perfect for use in the summer months or as part of a layering system on colder days. Featuring a large Mainline Baits print on the front, the tee comes in classic olive-green and is made from 100% cotton giving the t-shirt an exceptionally soft and light feel. Whether you're gearing up for your next session or wearing with jeans when you’re out and about, this tee is made to be versatile and suitable for any occasions. Comes in olive green, with sizes ranging from small to XXXL.
    • 100% cotton
    • Breathable
    • Mainline Baits logo

    Mainline Carp Tee

    Regular price £21.99
    Regular price £21.99 Sale price £21.99
      Whether you're heading down to the lake or just lounging at home this Mainline Baits tee is perfect for use in the summer months or as part of a layering system on colder days. Featuring a large Mainline Baits print on the front, the tee comes in classic olive-green and is made from 100% cotton giving the t-shirt an exceptionally soft and light feel. Whether you're gearing up for your next session or wearing with jeans when you’re out and about, this tee is made to be versatile and suitable for any occasions. Comes in olive green, with sizes ranging from small to XXXL.
    • 100% cotton
    • Breathable
    • Mainline Baits logo
  • Mainline Chunky Icon Fleece Lined Beanie

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
    The Mainline Chunky Icon Fleece Lined Beanie, is a classic chunky-knit Bobble hat and will not only keep your head warm in any weather, but it is also very stylish to wear. Designed to fit your head snugly, but with enough stretch in the knitted material that it is comfortable to wear and will fit almost any sized head. Comes in olive-green, featuring a Mainline Logo to the front.
    • Fleece lined
    • Chunky knit
    • Very warm and comfortable

    Mainline Chunky Icon Fleece Lined Beanie

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
      The Mainline Chunky Icon Fleece Lined Beanie, is a classic chunky-knit Bobble hat and will not only keep your head warm in any weather, but it is also very stylish to wear. Designed to fit your head snugly, but with enough stretch in the knitted material that it is comfortable to wear and will fit almost any sized head. Comes in olive-green, featuring a Mainline Logo to the front.
    • Fleece lined
    • Chunky knit
    • Very warm and comfortable
  • Mainline Match Blue Cap

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
    Functional and stylish the Mainline Match Cap ticks all the boxes. Crafted from a navy blue material with a velvety feel. There is an adjustable buckle on the back which can be slotted inside the cap to hide the strap away. The classic Mainline Match logo is printed on the front and Mainline Match written down the side of the cap. Suitable for all year-round action or day-to-day casual wear. One size fits all.
    • Adjustable buckle
    • Functional and stylish

    Mainline Match Blue Cap

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
      Functional and stylish the Mainline Match Cap ticks all the boxes. Crafted from a navy blue material with a velvety feel. There is an adjustable buckle on the back which can be slotted inside the cap to hide the strap away. The classic Mainline Match logo is printed on the front and Mainline Match written down the side of the cap. Suitable for all year-round action or day-to-day casual wear. One size fits all.
    • Adjustable buckle
    • Functional and stylish
  • Mainline Match Cap

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
    Available colours
    The Mainline Match Cap features a pre-curved visor and structured front panels that maintain shape with a low profile fit. The cap has a velcro adjustable strap that can be adjusted to form a snug fit.  This black cap features white Mainline Match detailing with their traditional pink logo on the front, creating a modern and stylish cap that provides a comfortable fit, as well as looking great on the bank too.  Composition – 100% Polyester 
    • Pre-curved visor
    • Low profile fit
    • Velcro adjustable strap
    • Can be adjusted to form a snug fit
    • Black with Mainline Match detailing

    Mainline Match Cap

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
      The Mainline Match Cap features a pre-curved visor and structured front panels that maintain shape with a low profile fit. The cap has a velcro adjustable strap that can be adjusted to form a snug fit.  This black cap features white Mainline Match detailing with their traditional pink logo on the front, creating a modern and stylish cap that provides a comfortable fit, as well as looking great on the bank too.  Composition – 100% Polyester 
    • Pre-curved visor
    • Low profile fit
    • Velcro adjustable strap
    • Can be adjusted to form a snug fit
    • Black with Mainline Match detailing
  • Mainline Match Hoodie

    Regular price £39.99
    Regular price £39.99 Sale price £39.99
    Available colours
    Everybody loves a fishing hoodie and this navy blue Mainline Match version not only looks great but is also warm and comfy due to its soft fleece lining.  The fleecy jersey material feels very cosy against your skin. The hood has a snug, crossover fit, to help keep out the cold and keep your neck warm which can be adjusted via two drawcord loops at the front; designed so that they are easy to adjust but won’t dangle down when you’re photographing or weighing fish. The large ‘kangaroo pouch’ pocket on the is great for keeping your hands warm and storing items such as your phone, car keys and regular use items such as disgorgers. A script Mainline logo features on the front with a large Mainline Match graphic on the back. Comes in navy blue, in sizes from small to XXXL.
    • Classic hoodie
    • Warm and functional
    • Fleece jersey material
    • Front pocket
    • Mainline Match logo

    Mainline Match Hoodie

    Regular price £39.99
    Regular price £39.99 Sale price £39.99
      Everybody loves a fishing hoodie and this navy blue Mainline Match version not only looks great but is also warm and comfy due to its soft fleece lining.  The fleecy jersey material feels very cosy against your skin. The hood has a snug, crossover fit, to help keep out the cold and keep your neck warm which can be adjusted via two drawcord loops at the front; designed so that they are easy to adjust but won’t dangle down when you’re photographing or weighing fish. The large ‘kangaroo pouch’ pocket on the is great for keeping your hands warm and storing items such as your phone, car keys and regular use items such as disgorgers. A script Mainline logo features on the front with a large Mainline Match graphic on the back. Comes in navy blue, in sizes from small to XXXL.
    • Classic hoodie
    • Warm and functional
    • Fleece jersey material
    • Front pocket
    • Mainline Match logo
  • Mainline Match Tee

    Regular price £21.99
    Regular price £21.99 Sale price £21.99
    Available colours
    Whether you're heading down to the lake or just lounging at home this Mainline Match tee is perfect for use in the summer months or as part of a layering system on colder days. Featuring a large Mainline Match print on the front, the tee comes in light blue and is made from 100% cotton giving the t-shirt an exceptionally soft and light feel. A script Mainline logo features on the front with a large Mainline Match graphic on the back. Whether you're gearing up for your next session or wearing with jeans when you’re out and about, this tee is made to be versatile and suitable for any occasions. Available in light blue with sizes ranging from small to XXXL.
    • 100% cotton
    • Breathable
    • Mainline Match logo

    Mainline Match Tee

    Regular price £21.99
    Regular price £21.99 Sale price £21.99
      Whether you're heading down to the lake or just lounging at home this Mainline Match tee is perfect for use in the summer months or as part of a layering system on colder days. Featuring a large Mainline Match print on the front, the tee comes in light blue and is made from 100% cotton giving the t-shirt an exceptionally soft and light feel. A script Mainline logo features on the front with a large Mainline Match graphic on the back. Whether you're gearing up for your next session or wearing with jeans when you’re out and about, this tee is made to be versatile and suitable for any occasions. Available in light blue with sizes ranging from small to XXXL.
    • 100% cotton
    • Breathable
    • Mainline Match logo
  • Mainline Signature Fleeced Lined Beanie

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
    The Mainline Signature Fleece Lined Beanie, is a classic style Bobble hat and will not only keep your head warm in any weather, but it is also very stylish to wear. Designed to fit your head snugly, but with enough stretch in the knitted material that it is comfortable to wear and will fit almost any sized head. Comes in Mainline's signature bright colours, with a large logo on the front.
    • Classic bobble hat
    • Bright Mainline signature colours
    • Very warm and comfortable

    Mainline Signature Fleeced Lined Beanie

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
      The Mainline Signature Fleece Lined Beanie, is a classic style Bobble hat and will not only keep your head warm in any weather, but it is also very stylish to wear. Designed to fit your head snugly, but with enough stretch in the knitted material that it is comfortable to wear and will fit almost any sized head. Comes in Mainline's signature bright colours, with a large logo on the front.
    • Classic bobble hat
    • Bright Mainline signature colours
    • Very warm and comfortable
  • Match Kombats

    Regular price £49.99
    Regular price £49.99 Sale price £49.99
    Available colours
    These combat-style trousers have been designed so that they are a perfect fit for the match angler. Our own design team re-modelled this classic military design and opted for a 150gsm ripstop fabric, which is not only lightweight and extremely durable, but also dries very quickly should you get caught out in rain, or even fall in the lake! They are the perfect choice during the warmer months of the year, as this material also wicks moisture away from your skin and they are impregnated with mosquito repellent. They are secured via a button and a zip fly, plus have buckles on either side so that they can be adjusted for the perfect fit – there are also belt loops should you wish to wear one.  You won’t be lacking for pockets either as there are nine in total, with two on each side – one zipped and the other open – plus a large Velcro fastened one on the side of each leg and at the rear, plus pockets within pockets to help you store everything so that you can easily find it but it won’t accidentally fall out.  They are available in Black and in sizes from Small to XXXL.

    Match Kombats

    Regular price £49.99
    Regular price £49.99 Sale price £49.99
      These combat-style trousers have been designed so that they are a perfect fit for the match angler. Our own design team re-modelled this classic military design and opted for a 150gsm ripstop fabric, which is not only lightweight and extremely durable, but also dries very quickly should you get caught out in rain, or even fall in the lake! They are the perfect choice during the warmer months of the year, as this material also wicks moisture away from your skin and they are impregnated with mosquito repellent. They are secured via a button and a zip fly, plus have buckles on either side so that they can be adjusted for the perfect fit – there are also belt loops should you wish to wear one.  You won’t be lacking for pockets either as there are nine in total, with two on each side – one zipped and the other open – plus a large Velcro fastened one on the side of each leg and at the rear, plus pockets within pockets to help you store everything so that you can easily find it but it won’t accidentally fall out.  They are available in Black and in sizes from Small to XXXL.
  • Merino Wool Socks

    Regular price From £16.99
    Regular price £17.99 Sale price From £16.99
    Available colours
    The Guru Merino Wool Socks are the perfect cold weather sock option. Merino wool is a highly breathable fabric and is great for regulating body heat, it also wicks moisture away from the body, making it the ideal choice of material for socks. It is anti-bacterial and tends to keep any sweat on the surface, preventing unwanted smells; but is also easy to wash and dry. The structure of Merino wool creates pockets which trap air between the socks and your skin, thus keeping you warm. Should the socks become damp; this is easily done on the bank, they will still maintain their insulating properties. Available in two sizes – UK 7-9 and UK 10-12
    • Perfect cold weather sock option
    • Highly breathable fabric
    • Wicks moisture away
    • Anti-bacterial
    • Warm and heat efficient

    Merino Wool Socks

    Regular price From £16.99
    Regular price £17.99 Sale price From £16.99
      The Guru Merino Wool Socks are the perfect cold weather sock option. Merino wool is a highly breathable fabric and is great for regulating body heat, it also wicks moisture away from the body, making it the ideal choice of material for socks. It is anti-bacterial and tends to keep any sweat on the surface, preventing unwanted smells; but is also easy to wash and dry. The structure of Merino wool creates pockets which trap air between the socks and your skin, thus keeping you warm. Should the socks become damp; this is easily done on the bank, they will still maintain their insulating properties. Available in two sizes – UK 7-9 and UK 10-12
    • Perfect cold weather sock option
    • Highly breathable fabric
    • Wicks moisture away
    • Anti-bacterial
    • Warm and heat efficient
  • Offset Logo Tee

    Regular price From £16.99
    Regular price £16.99 Sale price From £16.99
    Available colours
    Guru's first white and orange tee. A large offset Guru logo on the back and Guru pattern logo on the front. Incredibly hard wearing with a loose fit. Only a few sizes left, when they're gone, they're gone!

    Offset Logo Tee

    Regular price From £16.99
    Regular price £16.99 Sale price From £16.99
      Guru's first white and orange tee. A large offset Guru logo on the back and Guru pattern logo on the front. Incredibly hard wearing with a loose fit. Only a few sizes left, when they're gone, they're gone!
  • Patch Hoodie

    Regular price £39.99
    Regular price £39.99 Sale price £39.99
    Available colours
    Embrace the elements with the Guru Patch Hoodie, thoughtfully engineered for those crisp, bankside days. This versatile hoodie strikes the perfect balance of warmth, breathability, and movement, making it your ideal companion for dawn sessions or colder days. Premium heavyweight fabric delivers exceptional warmth without feeling bulky, while adjustable hood drawcords let you fine-tune your protection against biting winds. Tucked discreetly within the kangaroo pocket, a dedicated phone compartment keeps your phone and essentials secure while you focus on your fishing. The hoodie's moisture-wicking material ensures lasting comfort during extended sessions, while the elasticated cuffs and hem create a snug seal to retain warmth. This careful attention to detail results in a garment that transitions seamlessly from bankside to everyday wear. As the name suggests, the black and orange Guru Logo Patch makes a bold statement on the chest, adding a distinctive touch to this signature Guru hoodie. From chilly mornings by the pond or simply preparing tackle at home, the Patch Hoodie delivers the perfect blend of style and functionality that every angler needs. Available in black only and comes in sizes, small to XXL. *The materials used to construct the hoodies are: 60% cotton, 40% polyester.
    • Thick, insulated fabric for warmth in cooler conditions
    • Adjustable inside draw cords for a snug fit
    • Hidden phone pocket for secure storage
    • Soft, moisture-wicking material
    • Ultimate comfort and flexibility
    • Signature Guru colours

    Patch Hoodie

    Regular price £39.99
    Regular price £39.99 Sale price £39.99
      Embrace the elements with the Guru Patch Hoodie, thoughtfully engineered for those crisp, bankside days. This versatile hoodie strikes the perfect balance of warmth, breathability, and movement, making it your ideal companion for dawn sessions or colder days. Premium heavyweight fabric delivers exceptional warmth without feeling bulky, while adjustable hood drawcords let you fine-tune your protection against biting winds. Tucked discreetly within the kangaroo pocket, a dedicated phone compartment keeps your phone and essentials secure while you focus on your fishing. The hoodie's moisture-wicking material ensures lasting comfort during extended sessions, while the elasticated cuffs and hem create a snug seal to retain warmth. This careful attention to detail results in a garment that transitions seamlessly from bankside to everyday wear. As the name suggests, the black and orange Guru Logo Patch makes a bold statement on the chest, adding a distinctive touch to this signature Guru hoodie. From chilly mornings by the pond or simply preparing tackle at home, the Patch Hoodie delivers the perfect blend of style and functionality that every angler needs. Available in black only and comes in sizes, small to XXL. *The materials used to construct the hoodies are: 60% cotton, 40% polyester.
    • Thick, insulated fabric for warmth in cooler conditions
    • Adjustable inside draw cords for a snug fit
    • Hidden phone pocket for secure storage
    • Soft, moisture-wicking material
    • Ultimate comfort and flexibility
    • Signature Guru colours
  • Peak Beanie

    Regular price £15.99
    Regular price £15.99 Sale price £15.99
    A stylish beanie hat that's perfect for winter fishing, this Black Peak Beanie features a peak which keeps the low winter sun out of your eyes, as well as any rain or moisture.  The soft beanie material has been designed to keep you warm and comfortable during the colder months, keeping your ears and head totally covered from the elements.  One size fits all. 
    • Perfect for winter fishing
    • Features a peak to keep sun out of eyes
    • Warm and comfortable

    Peak Beanie

    Regular price £15.99
    Regular price £15.99 Sale price £15.99
      A stylish beanie hat that's perfect for winter fishing, this Black Peak Beanie features a peak which keeps the low winter sun out of your eyes, as well as any rain or moisture.  The soft beanie material has been designed to keep you warm and comfortable during the colder months, keeping your ears and head totally covered from the elements.  One size fits all. 
    • Perfect for winter fishing
    • Features a peak to keep sun out of eyes
    • Warm and comfortable
  • thermal

    Polar Match Kombats

    Regular price £59.99
    Regular price £59.99 Sale price £59.99
    Available colours
    The Guru Polar Match Kombats are the perfect trouser options for the colder months. They have a 120 gram-per-square-metre polar-fleece lining from top to bottom, which keeps out the cold, right down to the very coldest temperatures that we experience before the lakes freeze!  The outer shell of the Polar Match Kombats has a DWR coating that beads water, ensuring that you stay dry, as well as warm. Polar Match Combats are blessed with an array of pockets, nine in all, two of which are hidden inside the thigh compartments, and have been specially shaped to allow you to move freely.  Finally, they have the same mosquito repellent incorporated within their very fabric, so any mossies that get going early in the spring or persist late into the autumn. The Guru Polar Match Kombats come in a wide size range to cover different anglers needs; sizes range from Small right through to XXXL.  
    • Perfect trouser option for the colder months
    • 120 gram-per-square-metre polar-fleece
    • Lined from top to bottom
    • DWR coating that beads water
    • Multiple pockets
    • Egonomically shaped for unrestricted movement
    • Mosquito repellent incorporated in fabric

    Polar Match Kombats

    Regular price £59.99
    Regular price £59.99 Sale price £59.99
      The Guru Polar Match Kombats are the perfect trouser options for the colder months. They have a 120 gram-per-square-metre polar-fleece lining from top to bottom, which keeps out the cold, right down to the very coldest temperatures that we experience before the lakes freeze!  The outer shell of the Polar Match Kombats has a DWR coating that beads water, ensuring that you stay dry, as well as warm. Polar Match Combats are blessed with an array of pockets, nine in all, two of which are hidden inside the thigh compartments, and have been specially shaped to allow you to move freely.  Finally, they have the same mosquito repellent incorporated within their very fabric, so any mossies that get going early in the spring or persist late into the autumn. The Guru Polar Match Kombats come in a wide size range to cover different anglers needs; sizes range from Small right through to XXXL.  
    • Perfect trouser option for the colder months
    • 120 gram-per-square-metre polar-fleece
    • Lined from top to bottom
    • DWR coating that beads water
    • Multiple pockets
    • Egonomically shaped for unrestricted movement
    • Mosquito repellent incorporated in fabric
  • Polar Softshell Jacket

    Regular price £69.99
    Regular price £69.99 Sale price £69.99
    Available colours
    The lightweight showerproof material makes the Polar Softshell jacket perfect for year-round use. The warm micro fleece lining adds a layer of extra warmth in the colder months but keeps your outfit lightweight to avoid overheating in the warmer months.  Featuring two side pockets with Guru branding and reliable zip-pullers, along with a handy front pocket that is perfect for personal items like phone, keys or a wallet.  We've only got small sizes left, so grab yourself one quickly.
    • Lightweight showerproof material
    • Micro fleece lining
    • Two side pockets
    • Handy front phone pocket

    Polar Softshell Jacket

    Regular price £69.99
    Regular price £69.99 Sale price £69.99
      The lightweight showerproof material makes the Polar Softshell jacket perfect for year-round use. The warm micro fleece lining adds a layer of extra warmth in the colder months but keeps your outfit lightweight to avoid overheating in the warmer months.  Featuring two side pockets with Guru branding and reliable zip-pullers, along with a handy front pocket that is perfect for personal items like phone, keys or a wallet.  We've only got small sizes left, so grab yourself one quickly.
    • Lightweight showerproof material
    • Micro fleece lining
    • Two side pockets
    • Handy front phone pocket