• Guru Wellies

    Regular price £59.99
    Regular price £59.99 Sale price £59.99
    Footwear has always been an area of angling we’ve wanted to produce a quality product for, especially for use in the cooler months or typical wet weather us anglers attract and we’re very excited to have finalised the latest Guru Wellies. These are produced from the very highest quality EVA maki...

    Guru Wellies

    Regular price £59.99
    Regular price £59.99 Sale price £59.99
      Footwear has always been an area of angling we’ve wanted to produce a quality product for, especially for use in the cooler months or typical wet weather us anglers attract and we’re very excited to have finalised the latest Guru Wellies. These are produced from the very highest quality EVA making them lightweight and flexible for comfort, with incredible durability and excellent thermal properties. The boots feature an anti-slip sole with deep tread for superior grip, ideal for staying safe on wet and slippery banks and platforms. Comfort and warmth are enhanced with inherent shock absorption and cushioning for all-day comfort in cold temperatures. They come complete with lightweight 100% polyester insulated removable liners for easy cleaning and drying. With an oversized opening, you can get them on and off with ease, whilst catering for those anglers with larger calves. The boots have an eye-catching design, with classic Tackle Guru finishing touches. Manufactured in Europe, they are available in UK sizes 7-13 and EU sizes 41-47.
    • High quality EVA construction
    • Lightweight and comfortable
    • Oversized opening
    • Deep tread, anti-slip sole
    • Superb shock absorption
  • Clearance

    Lightweight Hoodie

    Regular price £23.99
    Regular price Was £39.99 Sale price Now£23.99
    • Lightweight, breathable layer ideal for warm days and cool evenings
    • Snug, flexible fit with full freedom of movement for casting
    • Last sizes - grab this statement hoodie at a clearance price

    Lightweight Hoodie

    Regular price £23.99
    Regular price Was £39.99 Sale price Now£23.99
      This Guru hoodie is the perfect choice for the summer months or for wearing during the day in winter. Alternatively, when you need an extra layer in the evenings/mornings/cooler days, but a standard hoodie is far too warm to be comfortable. Emblazoned with a large Guru logo on the back this hoodie makes a statement as well as being extremely comfortable. It's made from a mixture of cotton/polyester/spandex which allows it to be fairly snug fitting and tailored to the shape of a typical upper body, whilst at the same time allowing complete freedom of movement, which is essential when casting, etc. The cuffs and neck are loose-fitting, to allow plenty of air flow, and the hood can be adjusted via a drawcord. It is available in classic Guru black with orange accents and only in sizes medium and large. Grab yourself one now while stocks last! *The materials used to construct this product are: 58% cotton, 38% polyester, 5% spandex, 270GSM.
  • Peak Beanie

    Regular price £15.99
    Regular price £15.99 Sale price £15.99
    • Block sun glare and rain with integrated peak
    • Stay warm and cozy during winter fishing sessions
    • Enjoy universal comfort with one-size-fits-all design

    Peak Beanie

    Regular price £15.99
    Regular price £15.99 Sale price £15.99
      A stylish beanie hat that's perfect for winter fishing, this Black Peak Beanie features a peak which keeps the low winter sun out of your eyes, as well as any rain or moisture.  The soft beanie material has been designed to keep you warm and comfortable during the colder months, keeping your ears and head totally covered from the elements.  One size fits all. 
    • Perfect for winter fishing
    • Features a peak to keep sun out of eyes
    • Warm and comfortable
  • Mainline Signature Fleeced Lined Beanie

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
    • Stay toasty in any weather with fleece-lined bobble design
    • Showcase vibrant style in bold Mainline signature colours
    • Enjoy snug, stretchy comfort for any head size

    Mainline Signature Fleeced Lined Beanie

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
      The Mainline Signature Fleece Lined Beanie, is a classic style Bobble hat and will not only keep your head warm in any weather, but it is also very stylish to wear. Designed to fit your head snugly, but with enough stretch in the knitted material that it is comfortable to wear and will fit almost any sized head. Comes in Mainline's signature bright colours, with a large logo on the front.
    • Classic bobble hat
    • Bright Mainline signature colours
    • Very warm and comfortable
  • Mainline Camo Carp Cap

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
    • Blend in seamlessly with soft-feel camo design
    • Secure your fit instantly with hidden adjustable buckle
    • Showcase Mainline pride with classic front logo

    Mainline Camo Carp Cap

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
      Functional and stylish the Mainline Carp Camo Cap ticks all the boxes. Crafted from a soft-feel material. There is an adjustable buckle on the back which can be slotted inside the cap to hide the strap away. The classic Mainline logo is printed on the front and Mainline Baits written down the side of the cap. Suitable for all year-round action or day-to-day casual wear. One size fits all.
    • Adjustable buckle
    • Mainline logo on front
  • Guru Low Light Sunglasses

    Regular price £34.99
    Regular price £34.99 Sale price £34.99
    • See sharper contrast in low light with yellow-filter lenses
    • Reduce eye strain during dawn-to-dusk fishing sessions
    • Safeguard your eyes with full UV protection

    Guru Low Light Sunglasses

    Regular price £34.99
    Regular price £34.99 Sale price £34.99
      Our Low Light sunglasses are engineered specifically for when light levels are at their lowest, transforming your dawn and dusk fishing and those heavy dark days by the lake.  The yellow lenses work like magic in marginal light, filtering out disruptive blue wavelengths that make it difficult to see. This targeted filtration dramatically enhances contrast and depth perception, even when the natural light is fading. Early morning mist or late afternoon shadows become opportunities rather than a time to pack up. The advanced yellow tint doesn't just reduce eye strain - it actively improves your vision. Built for extended wear during those longer sessions, the lightweight construction ensures comfort from first light to the last cast.  Complete UV protection safeguards your eyes while you focus entirely on the water, giving you the confidence to fish longer and more effectively in conditions others may avoid.
    • Perfect for when light levels are at their lowest
    • Filters out disruptive blue light
    • Enhance contrast and depth perception
    • Reduces eye strain
    • Lightweight construction
    • UV protection
  • Clearance

    Crew Neck Jumper

    Regular price £22.99
    Regular price Was £36.99 Sale price Now£22.99
    • Block cold winds with protective high-neck collar
    • Lock in extra warmth using thumbhole sleeves
    • Elevate style with contrasting slate-grey trim

    Crew Neck Jumper

    Regular price £22.99
    Regular price Was £36.99 Sale price Now£22.99
      The Crew Neck Jumper is the perfect addition to your fishing wardrobe during the cooler months. This smart, stylish, but functional jumper has been designed in a classic black, with contrasting slate grey collar and cuffs.  Featuring a high neck that helps to keep the wind and elements from affecting your performance. Along with thumbhole sleeves for added warmth.  Available in a wide size range; Small, Medium, Large, XL, XXL and XXXL.
    • Smart, stylish, but functional jumper
    • Classic black, with contrasting slate grey collar and cuffs
    • Thumbhole sleeves for added warmth
  • Gradient Logo Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    • Showcase your style with subtle front and sleeve Guru logos
    • Stand out instantly with bold, large orange back logo
    • Embrace sleek comfort with its sculpted, closer-fitting shape

    Gradient Logo Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      The Guru Gradient Black Tee is a smart black T-shirt with subtle Guru logo on the breast and right arm. On the back there’s a large, printed orange Guru logo.  The Black Gradient Tee has a more sculpted shape than a traditional T-shirt for a better closer fit.   Available in a wide size range; Small, Medium, Large, XL, XXL and XXXL.
    • Smart black T-shirt
    • Large printed orange Guru logo on back
    • Sculpted shape
  • Glitch Tee Red

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    • Stay cool and comfortable with breathable premium fabric
    • Modern glitched logo design for a bold, standout look
    • Durable build keeps shape and colour wash after wash

    Glitch Tee Red

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      Engineered for comfort, style, and performance, the Glitch Tee is built to keep you cool on and off the water. Created using premium fabric, this t-shirt delivers soft, breathable comfort with added durability which will withstand wash after wash. The design features a clean, minimal Guru logo on the front, paired with a striking glitched Guru logo on the back – a modern twist that stands out. Whether you're out and about town or down the pond fishing, this tee combines performance with a sharp, fishing-inspired look. This tee has a regular fit and available in two colours, navy and red. We have listened to feedback and our t-shirts now come in sizes XS to 4XL ensuring there’s a Glitch Tee for everyone. *The materials used to construct this t-shirt are: 60% cotton, 40% polyester.
    • Breathable cotton/polyester blend
    • Supreme comfort and durability
    • Bold logo on back
    • Minimal front profile with small logo
    • Perfect for both fishing and everyday wear
    • Two colours available
    • Comes in XS to 4XL
  • Clearance

    Gradient Logo Medieval

    Regular price From £8.99
    Regular price Was £13.99 Sale price NowFrom £8.99
    • Flaunt your mantra with “Knowledge Is Power” chest slogan
    • Endure wear and tear with incredibly hard-wearing fabric
    • Relax all day in a comfortable loose-fit design

    Gradient Logo Medieval

    Regular price From £8.99
    Regular price Was £13.99 Sale price NowFrom £8.99
      Old school Guru classic tee. Navy and orange, with subtle branding. Small Guru logo on the back, with our Knowledge is Power mantra across the chest. Incredibly hard wearing with a loose fit. Only a few sizes left, when they're gone, they're gone!
  • Shorts

    Regular price £39.99
    Regular price £39.99 Sale price £39.99
    • Stay cool and dry with moisture-wicking quick-dry fabric
    • Secure gear easily with regular and zipped pockets
    • Achieve perfect fit with contour-streamlined modern cut

    Shorts

    Regular price £39.99
    Regular price £39.99 Sale price £39.99
      The Guru Black Shorts drawing inspiration from classic workwear and utilitarian clothing, together with a modern approach in pattern cutting, they have redefined and streamlined the body’s contour to provide the perfect fit.  Black in colour, these have been built with both regular pockets, and zipped pockets for added protection for your gear.  Created with quick dry technology called moisture wicking which allows the moisture to spread over a wider surface area, offering more efficient evaporation, helping you stay cool and dry. Available in a wide size range from Small through to XXXL
    • Inspired by classic workwear
    • Streamlined to the body’s contour
    • Regular pockets and zipped pockets
    • Moisture wicking, quick dry technology
    • Stay cool and dry
  • Bobble Hat

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
    • Lock in cosy warmth with double-layer knitted design
    • Shield ears and head from cold with snug bobble fit
    • Stand out on the bank with bold stripe styling

    Bobble Hat

    Regular price £14.99
    Regular price £14.99 Sale price £14.99
      The Guru Bobble Hat cannot be missed on the bank, bold, bright and strikingly stylish. The Bobble Hat features orange and black stripes. This soft material double layer knitted beanie hat has been designed to keep you warm and comfortable during the colder months, keeping your ears and head totally covered from the elements.  Bobble hats are ideal for days that are dry but chilly, giving you the warmth, you need, without the restrictions of a hood. Keep warm, keep a clear view of the water. One size fits all. 
    • Double layer knitted beanie
    • Warm and comfortable
  • waterproof

    Waterproof Socks

    Regular price £29.99
    Regular price £29.99 Sale price £29.99
    • Stay warm in cold weather with superior insulation
    • Keep feet dry with breathable waterproof membrane
    • Enjoy comfort and durability with bonded three-layer construction

    Waterproof Socks

    Regular price £29.99
    Regular price £29.99 Sale price £29.99
      Guru Black Waterproof Socks will provide you with a high level of protection and insulation in colder weather conditions. They feature a breathable membrane that prevents the build-up of sweat and helps to keep your feet dry.  The socks have been designed with a three-layer construction; this means they are bonded together to create a single unit with no movement between them. Available in 2 sizes: UK 7-9 and UK 10-12.
    • Great insulation for use in colder weather conditions
    • Features a breathable membrane
    • Helps to keep your feet dry
    • Designed with a three-layer construction
  • Intersect Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    The Guru Intersect Navy T-Shirt is a smart, stylish navy blue T-Shirt that features orange Guru branding on the front and Guru logo on the back. Perfect for the warmer months and wearing above our Thermal Shirt in the colder months.  Available in a wide size range; Small, Medium, Large, XL, XXL ...

    Intersect Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      The Guru Intersect Navy T-Shirt is a smart, stylish navy blue T-Shirt that features orange Guru branding on the front and Guru logo on the back. Perfect for the warmer months and wearing above our Thermal Shirt in the colder months.  Available in a wide size range; Small, Medium, Large, XL, XXL and XXXL.
    • Smart, stylish navy blue T-Shirt
    • Guru branding on the front
    • Guru logo on the back
    • Perfect for the warmer months
  • Guru 50th Podcast Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
    • Celebrate your podcast pride wearing an exclusive limited-edition tee
    • Keep cozy with soft, durable 60/40 cotton-polyester blend
    • Showcase fifty guest signatures across chest and back

    Guru 50th Podcast Tee

    Regular price £19.99
    Regular price £19.99 Sale price £19.99
      To celebrate the release of our 50th podcast, we have launched an extremely limited-edition t-shirt. The 50th Podcast Tee is only available on the Guru Clothing Site and when they’re gone, they’re gone! Its classic, subtle design is simple yet stylish, making it extremely versatile; you can wear this t-shirt anywhere! This tee not only looks great, but it's also built to last and will withstand frequent washes without losing its shape, colour, or texture, making it a reliable and stylish addition to your t-shirt collection. The 50th Podcast Tee features the Fishing Gurus Podcast Logo on the front offering a subtle yet distinctive nod to the podcast. The rear of the tee showcases the signatures of all fifty guests who have been part of the podcast so far. These names include Steve Ringer, Andy Bennett, Will Raison, Andy May and Adam Rooney to name just a few. Exclusively available in black only, with white signatures, this tee comes in a comprehensive range of sizes from small to XXXL, guaranteeing a comfortable and flattering fit for every body shape. Combining premium comfort and exceptional durability, this t-shirt is a must-have for all Guru Podcast fans out there. *The materials used to construct this tee shirt are: 60% cotton, 40% polyester.
    • One off, limited edition
    • Soft, velvety texture 
    • Will withstand frequent washes
    • Available in black only
    • Small to XXXL
  • Coolmax Socks

    Regular price £17.99
    Regular price £17.99 Sale price £17.99
    • Enjoy super breathability with ventilation mesh design
    • Control moisture and temperature for all-day comfort
    • Protect feet with reinforced heel and toe support

    Coolmax Socks

    Regular price £17.99
    Regular price £17.99 Sale price £17.99
      The Guru Coolmax Socks are designed for optimum comfort and durability, these three seasons feature a ventilation mesh that delivers super breathability, temperature control and moisture management. Easy fitting elasticated cuffs with reinforced heel and toe sections that gently grip the foot, offering excellent padding and support whilst reducing the risk of blisters, perfect for long sessions.  *Two Pairs Per Pack* Available in two sizes; UK 7-9, UK 10-12
    • Optimum comfort and durability
    • Features a ventilation mesh
    • Excellent breathability, temperature control and moisture management
    • Reinforced heel and toe sections
    • Two pairs per pack